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This full - line S101 Guitar Catalog was created for ASC in California in 2003. Photoshop was used for the entire project other than the spcification pages which were prepared in Illustrator. I did all the product photography and preparation, layout and design and logo design for this product line. I originally digitized the Eagle logo above for use on the sound hole decal on acoustic S101 guitars but in 2003 we switched all electric guitar logos to the Eagle logo as well. Most of the guitars in this catalog had old style S101 logos on the headstock and in preparation for this catalog I removed the old logo and replaced it with the Eagle logo digitally in order to meet the commercial printing deadline for a trade show. This catalog is still in use by ASC for their S101 Guitar Line. |
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